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Diving Deeper

Crew and art department work on set as actors rehearse.

We don't just produce stories – we design them

We build the story architecture and flagship shows that bring your brand to life on screen – from social formats to documentaries and broadcast series.

Whether we’re supporting your content teams or leading major productions, our job is to design a story space your brand can own and grow.

Plotting out story beats, where imagination meets strategic thinking.

LONG-FORM STORIES
BUILD MEMORY AND DEEPEN ENGAGEMENT

Story world plans with themes and locations.
Behind the scenes showing a sunlit diner framed in a monitor.
Behind the scenes with two actors in a Virtual Studio Tokyo laneway.
Founder and Creative Director, Jamie.

INVITE PEOPLE TO
FEEL PART OF YOUR STORY

We help you think like a film studio: developing characters and formats that entertain and give your brand a recognisable narrative identity - offering access to worlds people can’t find elsewhere.

Crafting a story world with themes and locations.01

Narrative frameworks for content teams + creators

Storyblue- Print

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a playbook of story themes AND formats

Approach
Crafting a story world with themes and locations.

A Story Blueprint is a collaborative framework that balances your goals with what matters most to your audience.

We research and uncover the themes, subtexts, and emotional currents shaping their lives.

Together, we then design a story world that aligns these insights with your brand’s purpose.

The blueprint becomes your unique story engine – a roadmap of characters, settings, formats and outlines, ready for your teams to run with.

What's included:

  • Insights
  • Storyworld
  • Characters
  • Themes
  • Formats + Concepts
  • Story Architecture

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Blueprint: A story engine for content teams

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Audience insights

Researching  what your audience really cares about – their passions, challenges, and the conversations shaping their lives.

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STORY PRECINCTS

Defining the signature locations where your brand stories unfold: places, subcultures and communities.

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Cast

Discovering the characters your audience identifies with or aspires to be – the people who embody your brand ethos.

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Key themes

Identifying the cultural and emotional subtexts for your stories, building relevance, meaning and memorability.

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Your lens

Clarifying your unique perspective; the way your brand sees and shares the world, guided by your values.

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Intention

Filtering concepts through brand and audience goals, so stories have purpose and emotional impact.

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Formats

Designing formats, genres and concepts that can adapt and scale, from documentaries to films and social series.

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Plot architecture

Mapping of character arcs and narrative structures that create engaging and entertaining stories.

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Story Seeds

Delivering story proposals and ideas that kickstart your content development and get production rolling.

Let's talk story
The founders frame up a shot with a film camera mounted on a dolly.02

Full-service storytelling for premium brands

BrandStory-Teller

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ORIGINAL productionS HERO FILMS + SERIES

Approach
The founders frame up a shot with a film camera mounted on a dolly.

Brand Storyteller is our full production service, creating engaging films and series driven by character.

We use narrative design and audience insight to shape stories that reflect your values and draw people into your world.

Through direction, casting, filming, and post, we bring film craft and editorial expertise to each stage

The result is distinctive, memorable content that travels across platforms and builds lasting connection with your audience.

What's included:

  • Audience Insights
  • Creative Vision
  • Story R+D
  • Casting
  • Production + Post
  • Delivery + Support

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Storyteller: Crafted + intentional filmmaking

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Audience-centred

Stories start with insight – the audience aspirations, challenges, and core beliefs that shape each narrative.

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Story Development

Crafting your brand story bible, mapping out themes, signature locations, characters and outlines.

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Creative vision

Defining your storytelling lens and film identity, expressing your brand through tone, style, and point of view.

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Cast + contributors

Casting of charismatic and diverse voices that speak to your audience and embody your brand values.

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ITERATION

Evolving and refining of ideas based on audience feedback, screen tests and pilot episodes.

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Filming + production

Bringing attention to detail with cinematic quality, visual style and expert editorial oversight.

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Post-production

Pacing, nuance and emotion are all shaped and finessed through expert editing, grading and sound design.

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FLEXIBLE ASSETS

Delivery of films and series as versioned assets, maximising impact across platforms and touchpoints.

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IMPACT AND INSIGHT

Tracking engagement, sentiment and earned media that extend your story into culture.

Let's talk story
Using audience data, sketches and storyboards to develop narrative ideas.03

On-demand creative partnership for brands

BrandStory-Partner

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rolling support TO KEEP YOUR STORY GROWING

Approach
Using audience data, sketches and storyboards to develop narrative ideas.

As your Story Partner, we offer creative expertise that flexes with your priorities.

Whether you’re entering new markets, evolving strategies, or repositioning, we’re on hand to make sure your stories stay in step.

We can support productions, develop ideas, or step in for special projects, always working with your team to keep stories moving.

A trusted partnership, there when you need it most.

What's included:

  • Creative Direction
  • Format Co-Development
  • Strategic Refreshes
  • Edit Supervision
  • Story Workshops
  • Talent Direction

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Story partner: your flexible creative support

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Creative direction

Senior direction to shape stories that are distinctive and in tune with your brand’s tone and goals.

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Story development

Narrative concepts that stand out, adapt across platforms and stay aligned with your brand strategy.

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Insight + iterations

Analytics and feedback inform real-time adjustments – refining formats and increasing audience engagement.

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Strategic refresh

Regular sessions to evolve your storytelling approach for new markets, platforms, and brand priorities.

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Narrative clarity

Support to maintain clear narrative direction and deeper storytelling across your content slate.

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Post-production

Hands-on collaboration in the edit, sharpening structure, pacing and execution so your stories hold attention.

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Workshops

Practical sessions on narrative structure and series craft, empowering your team to develop, refine and produce long-form stories.

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Talent direction

Coaching and support for on-screen talent, from community voices to public figures, for natural performances.

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Campaigns

Co-creating story-led campaigns that support brand positioning and long-term ambitions.

Let's talk story

Find your Story

Story Lab is a one-off workshop to explore how our deeper storytelling approach can support your brand and build a valuable audience.

Book a Story Lab_

You have yourBiggerStory toTell_We'reheretounlockit

YouhaveyourBiggerstoryTotellUnlockit.

Originality cuts through the noise, but humanity keeps people coming back. We help you define the stories that set you apart, with characters that live your values and narratives that move your audience.

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Key Capabilities

As your creative partner, we work with you to shape ideas with purpose – blending strategic thinking, storytelling craft, and production expertise.

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Story R&D

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Story R&D turns subjects into stories. We generate and test ideas, prototype formats, and apply editorial craft – using structure, reveals, and characters with presence. The outcome: ideas with the creative energy to keep audiences engaged.

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Story consultancy

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We uncover the central questions and themes that give your brand’s stories depth. By going beyond surface concepts, we help you define meaning, sharpen identity, and connect with the inner world of your audience.

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Human-Centred Design

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True connection starts with empathy. We go beyond assumptions to understand what audiences really value, then design stories where those needs meet your brand’s purpose. The result is content that feels intentional, resonant, and built to belong.

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Creative direction

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Creative direction defines the identity of your stories. We set the visual language, tone, and perspective that give each project a clear identity aligned with your brand, leaving a confident signature that feels cinematic and true to how you want to be seen.

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Production

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From brand films to TV series and virtual production, we’ve produced work across genres and scales. We know how to balance ambition with the right approach – directing talent, shaping formats, and leading shoots worldwide, always with craft in service of story.

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Post Production

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Post is where stories are refined and elevated. We shape pace, tone, and emotion to sharpen meaning and deepen impact, whether drawing out character, enhancing narrative flow, finishing FX or creating multi-platform assets that connect with diverse audiences.

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Story + Origin Strategy

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Every story worth telling begins with your values, purpose, and goals. We shape these into narrative foundations that help define your brand, designing strategic stories that anchor long-term direction and give your brand an unmistakable voice.

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Cultural + Data insights

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We ground stories in evidence. By analysing audience data, cultural shifts, and grounded research, we uncover the forces shaping attention and behaviour – so your stories feel timely, relevant, and attuned to the people you most want to reach.

Story Forms

From YouTube to streamers, brand docs to broadcast, we shape stories to fit the format and find their audience.

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Documentaries

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From digital-first shorts to feature docs, factual storytelling explores real lives, cultural shifts, and overlooked perspectives – bringing credibility and the texture of lived experience to issues-led work, brand heritage, and films with lasting value.

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Episodic series

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Ideal for brand-world access, behind-the-scenes storytelling, travel or culture strands. Whether bite-size or longer-form, each episode can stand alone, but arcs, themes, and compelling characters keep audiences coming back.

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Original formats

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A format gives content its shape – the premise, rules, and structure that make it recognisable. We craft these from the ground up so your stories have a clear engine, a repeatable identity, and the flexibility to scale, travel, and sustain engagement.

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Broadcast partnerships

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We speak brand and broadcast. By aligning the needs of both, we build premium long-form projects – brand-funded or co-produced – that reach wider audiences on TV or streamers. A strong route when you want scale, editorial reach, and new distribution models.

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Brand story foundation

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Foundational films and evergreen story blueprints distill who you are and what you stand for. From origin pieces to flagship identity films, this work anchors campaigns, inspires teams, and sets the tone for your wider brand world.

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Cross-platform campaigns

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One idea, many entry points. We plan for platform from the start – framing shoots, edits, and versions so each channel feels native while the meaning stays consistent. Useful when you need YouTube depth, social agility, and flagship pieces working together.

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Immersive + interactive

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From VR and AR to virtual production and interactive film, we create experiences people can step into. These experiences aren’t just watched but lived – pushing creativity and giving your brand a space at the frontier of storytelling.

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Animated films

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Animation opens space for storytelling unconstrained by reality. Playful or profound, it lets us use symbolism, metaphor, and distinctive styles to craft stories that live beyond live action – adding visual imagination and originality to your brand’s creative toolkit.

Your-

Stories
Are your difference

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Skip the hustle for attention. Share richer stories that hold people, deepen recognition and build a loyal audience around your brand.